Domain Name Registration & Management
A domain name, such as spanse.info, is a must if you want to promote yourself or
your business on the Internet. You need a domain name that represents your
business and is easy for customers to remember and recall.
There are many budget domain name providers - however the majority of these come
with strings attached that makes the domain more expensive in the long term.
Domain names registered through SPANSE come complete with a comprehensive domain
management control panel that allows you to configure your domain to suit your
needs, including domain forwarding, separate mail server entries and even free
email forwarding.
If all of this sounds too technical, don't worry — we can manage it for you.
SPANSE offers domains from just $25 +GST per year.
Web Hosting on Local Servers
When you have a website, it needs to be hosted on a server that is connected to
the Internet 24/7. SPANSE has dedicated servers for our clients that are located
in Australia.
For Australian clients there are two reasons an Australian-based server is
important. First, it's faster for locals to access your website. Second, and
most importantly, search engines now incorporate the physical location of the
web server in the calculation of your search engine ranking.
The closer your business is to the server hosting your website the better your
chances of being ranked higher on a search engine results page.
So, if you are an Australian company servicing Australians then it is important that
your website is hosted within Australia. SPANSE offers hosting from as little as
$15 per month.
SPANSE also services overseas companies. We can investigate and
arrange hosting of your website in the country of your choice.
Conventional Website Design
Many companies consider a website to be an online business card
and advertisment of their products and services. A conventional website, like
this one, is a site that serves static content to the public. Such a website
is perfect for their needs.
SPANSE can build a website for you from as little as AUD$795 +GST — and that
includes a year's free hosting!
Dynamic Website Design
Dynamic websites much more complex and use databases to store the information
that gets served to the public. We can build sites that automatically
collects and collates data, manages restricted information through membership
lists as well as accept online payments securely and safely.
A dynamic website can be built from as little as AUD$3,000 (+GST). However the
actual cost will depend upon the functionality you require. Contact SPANSE for a
no-obligation discussion of your needs.
If you would like to see examples of dynamic websites created by SPANSE, visit
www.nzresources.com or
www.energydestiny.com.
Search Engine Optimisation
Search engines, such as Google, Yahoo and Bing employ little programs called
web-bots that scour the web, index the contents of web pages and make this
information available to it's visitors.
A poorly written website will not be indexed properly by these web-bots. As a
result your website will be difficult to find and you will receive fewer visitors.
SPANSE offers Search Engine Optimisation (SEO) services that will help improve
your visibility to users of the common search engines (Google, Yahoo & Bing).
If you already have a website we can analyse and report on ways in which it
search engine rank can be improved. The assessment will include a report on the changes
requied to improve
your search engine ranking. Your existing web developer can implement
these changes or we can make them for you.
Online Advertising Campaigns
There are litterally millions of websites on the Internet and new sites are
coming online at an exponential rate. Although search engine optimisation
is important, it's more than likely that your competitors have also optimised
their sites. This can make it difficult for your website to appear at the top of
a Search Engine Results Page (SERP).
This is where online advertising campaigns can help you. SPANSE specialises in
the establishment, monitoring and management of Google Adwords camapigns.
When you search on Google you will often see a number of "sponsored links" at
the top of the page and to the right of the search engine results.
Owners of these websites have established an online advertising campaign with
Google. Known as Google Adwords, these campaigns are powerful as well as
affordable. You have the option of post-paid or pre-paid advertising and
you set your daily spend on advertising. How much you are willing to pay
for a person to click on your link will determine where your advert will appear
on the search engine results page.
SPANSE can establish a Google Adwords campaign for you and either manage it on
your behalf or show you how to manage the campaign for yourself.
Website Traffic Analysis and Reporting
A website is a business essential in the 21st Century. Whether you have paid a few hundred or many thousands of dollars for your site, it is all for nothing if no one is visiting it.
Many web hosts provide rudimentary log analysis tools that allow you to see what
"hits" your site is receiving. However many of these tools give biased results.
Many treat non-human web-bot visits as valid hits. This and other factors can
grossly over-estimate the perception of how popular a particular website is.
SPANSE uses Google Analytics to analyse a websites visitation statistics and
trends. it is a powerful tool and is not for the faint-hearted. SPANSE can
establish Google Analytics reporting on your site and arrange for reports to be
emailed to you on a regular basis.